понедельник, 2 июня 2014 г.

The Art of Making Beautiful PowerPoint Template

In order to promote a company, you will easily understand that most of advertisements are nonsense: about 60 introductory PowerPoint slides templates in Smiletemplates about "patent pending", "the advantage of a pioneer in this field", "all that is needed is to make 1% of Chinese people to buy our product". These speeches are lousy. While listening to them, the audience starts losing their attention and patience, there is a constant ringing in their ears and the world begins to spin wildly...

There is a promoted PowerPoint rule “10/20/30”. It is very simple: a PowerPoint template click here should have no more than 10 slides, they should last no longer than 20 minutes and the text size should be no less than 30 points. In business, this rule applies to any case: for example, capital increase, sales increase, agreement of cooperation, etc.

Ten is the optimal number of slides for presentation in PowerPoint. It is absolutely true, because normal average people can not accept more than ten concepts simultaneously and entrepreneurs belong to average people. (The only difference between you and any entrepreneur is that he pays for the risk not his own money). If you normally use more than 10 slides for your PowerPoint presentation template, then you probably do not make business.

Any entrepreneur pays his attention to ten moments, which are the following:
  1. Actual problem;
  2. Decision;
  3. Business model;
  4. Basic method/technology;
  5. Marketing and Sales;
  6. Competition;
  7. Team;
  8. Prospective evaluation and decomposition stages;
  9. Status and work schedule;
  10. Results and call to action.
Your need to present 10 PowerPoint slides during 20 minutes. Obviously you will have a whole hour, but clearly you will use your laptop with Windows, and about 40 minutes you will surely spend on fixing the projector. Even if everything is perfectly set up, people can come a little bit late, or they will need to leave earlier. Ideally, you make a report within 20 minutes and 40 minutes you spend on the discussion.

Most of the PowerPoint presentation templates have the text size of 10 pixels. You can see them almost everywhere. People try to squeeze as much text as possible into PowerPoint slide. In this case the speaker will have to read the text content. As soon as the audience notices that the speaker is reading the text of the slide, people will start reading it faster than the speaker can do it. As a result the speaker will not be able to synchronize with his audience.

There are two main reasons, why people use a small text size:
1.      First of all, the lecturer poorly knows the material.
2.      Secondly, the lecturer used to think that the as much text there is in the PowerPoint presentation template, the more convincing it will seem to the audience.

It is such subjectivism. Teach yourself to use the text size at least of 30 pixels. This simple trick can guarantee you that your paper will be much improved, because the key points will be highlighted, and you will know how to explain them easily. If "thirty pixels" is too strict for you, then there is another smart trick which can be recommended to you – you can find the older person in the audience and divide his or her age by two. This will be the best size for your text size.


That is why please observe the PowerPoint rule “10/20/30”. If you do not like it, then when you notice someone in the audience who suffers from hearing loss, tinnitus and dizziness, you will know the real reason why it is happening. And finally, in order to learn as much as possible about the art of making beautiful PowerPoint presentation, have a look at the site of Harry Reynolds.

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